Around the Virtual World

A weekly wrap up of interesting news about virtual worlds, virtual goods and other social media.


PBS KIDS Sets New Bar in Educational Gaming Space

PBS KIDS today launched over 40 new cross-platform games designed to help children ages 2-8 build critical math skills. They include PBS KIDS’
largest offering of interactive math content for preschoolers to date. The games comprise several suites, each of which is centered around a PBS KIDS media property – from CURIOUS GEORGE to THE CAT IN THE HAT KNOWS A LOT ABOUT THAT!. Available for free on the new PBS KIDS Lab website (, each suite links a set of games across platforms – accessible through computers, mobile devices and interactive whiteboards – so that kids engage with the same characters as they move from device to device. The content is also linked by a curricular framework,
leveraging games on a variety of platforms to support key math skills.

Zynga announces ‘CastleVille,’ 9 other titles

From its sparkling new headquarters here, the company announced a major new gaming platform, code-named Project Z,
that will let its millions of customers seamlessly play games on Facebook and; a lineup of 10 new titles, including Zynga Bingo, Hidden Chronicles and the mobile-only Dream Zoo; and, perhaps, its most ambitious game yet, CastleVille.

Hollywood Taps Videogames as Source of Inspiration

Despite the tarnished history of videogame adaptations, studios are moving forward with more than dozen big-screen gaming movies. What’s amazing, though, is it’s possible — just possible — that some of these films might not stink.

What drives Adidas’ virtual wall

So popular was Inside Retail’s story about the Adidas in-store ‘virtual wall’ which took an innovation honour at the recent World Retail Awards, we’re revisiting the concept with an interview with designer David Judge from Stuart MacGill.

Oracle To Launch Enterprise Social Network

Oracle Social Network enables users to communicate and collaborate with other people inside or outside of their organization using a variety of tools,
such as personal profiles, groups, activity feeds, status updates, discussion forums, document sharing, co-browsing and editing, instant messaging, e-mail,
and Web conferencing. Oracle Social Network also provides native applications for iPhones, iPads, and Android devices, along with Web browser support, so mobile users can work and interact from anywhere.