Technology and Entertainment Convergence 2013: Hot Business and Legal Issues in “Technotainment”

Cydney Tune will provide the Program Overview for PLI’s Technology and Entertainment Convergence 2013: Hot Business and Legal Issues in “Technotainment” on Wednesday, September 18, 2013 at 9:00am. Ms. Tune will also co-present during the “Going Mobile: Key Issues in Developing and Distributing Mobile Apps” session at 11:30am.

JamesĀ Gatto will present during the “Know When to Hold ‘Em” session, which will focus on legal issues with social media-based sweepstakes, prediction markets and other forms of non-real money gaming, at 2:45pm.

This year’s program includes today’s major legal and business issues in the convergence of entertainment and technology. The program brings together a faculty of experienced in-house lawyers, law firm attorneys and senior business executives on the cutting edge of this burgeoning practice.

The expert faculty will address recent litigation and key cases involving convergence issues, such as the myriad of issues raised by new platforms and new technologies as well as the resulting evolution of entertainment content; recent decisions on digital television, right of publicity, and contributory copyright liability; issues in connection with social media and apps, including privacy issues and the new COPPA rules; and advertising and promotion issues and strategies.

The discussions will also focus on transitions in the entertainment industries, such as TV, film, and games, and the related issues and strategies. Be sure that you are on top of all of the developments and burning legal issues at the intersection of technology and entertainment! You will learn what you need to know to maintain your practice edge by attending this one-day “Technotainment” program.

What you will learn:

  • Convergence trends and relevant technology developments
  • The evolving entertainment industries, including TV, film, and games
  • Trends in litigation and recent convergence cases
  • Legal issues in social media and apps, including privacy and best practices
  • The complex web of agreements needed to develop content for, and to move content to, new platforms
  • The new COPPA rules and how to implement them
  • Advertising and promotions in new media

This event will also be webcast on September 18, 2013 at 9:00am

James Gatto
, Partner, Social Media, Entertainment & Technology, Pillsbury
Cydney Tune, Leader, Copyrights practice section and Media & Entertainment, Pillsbury