For all the talk of artificial intelligence and the benefits to be found in the related field of machine learning, there are also plenty of practical issues that companies on both sides of the vendor/client relationship will need to resolve. We recently examined one of these questions in the post, “Come Harvest Time, Who Owns the Fruits of Machine Learning” on Pillsbury’s SourcingSpeak blog.
Recent developments in deep learning artificial intelligence have enabled almost anyone to superimpose facial features—including an entirely different face—into a preexisting video with relatively minimal effort. Until very recently, editing facial features in a video has been incredibly difficult. Even movie studios with access to professional video editing tools have struggled with the task as recently as in 2017, when actor Henry Cavill—portraying everyone’s favorite son of Krypton—sported a mustache he was contractually unable to remove during reshoots, leading to a widely criticized post-production digital shave. Because of the inherent difficulty in convincingly manipulating video to appear realistic, the public has widely been trusting of video’s authenticity while viewing still photos more skeptically. With recent developments in artificial intelligence, this thinking must now change.
Artificial intelligence is a transformative technology–or existential threat, depending on what futurist/sci-fi author you read–that will leave few if any industries untouched when all is said and done. Still, no matter how transformed your particular business landscape, most companies that decide they need to employ AI probably won’t be AI companies themselves, which means using third-party vendors. Colleague Tim Wright has prepared some pointers on how to maximize the benefits when dealing with such vendors while minimizing the downsides (and cutting through the sales hype) on Pillsbury’s Sourcing Speak blog. “How to Buy AI: Ten Top Tips for Buying Automation Technologies” looks at some key best practices to adopt when structuring and negotiating your AI contracts.
Three years after Elon Musk announced in his famous “All Our Patent Are Belong To You” blog post that Tesla would be opening all of its patents to the public, he tweeted a recommendation of Max Tegmark’s recent book Life 3.0: Being Human in the Age of Artificial Intelligence—which just happens to allude to a not-too-distant future world in which, based on current patent law, all inventions might be free and open to the public. In this story, superhuman general artificial intelligence is secretly created by humans, and its creation began the end of human invention.
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Tweet nicely to the Twitter bot, “LnH: The Band”—a newcomer in artificial intelligence music generation—and the bot will automatically compose melodies for you. The AI-based band is “currently working on their first album,” according to LnH Music, but who will own the rights and royalties to the album? Or what about Mubert, which is touted by its creators as the world’s first online music composer, and which “continuously produces music in real-time … based on the laws of musical theory, mathematics and creative experience?” In other words, if a computer program generates a creative work—be it a song, book or other creation—is there a copyright to be owned? If so, who owns and gets to collect on the copyright?