AI technology dominates the news cycle with news of DeepMind’s groundbreaking discovery of almost all structures of known proteins, an ethical dilemma prompted by a chess-playing robot that broke its young opponent’s finger, the artistic possibilities that DALL-E’s text-to-picture art tool may deliver, and more.
Computer-generated imagery (CGI) is the application of 3D computer graphics to special effects. CGI is used in films, television programs and, most recently, on social media. These images are not limited to modeling and practicing yoga … they even attend red carpet premiers.
Technological advances may make CGI influencers better for business than their human counterparts. There is no risk of human issues or error, such as profanity or criminal history. They allow for more control over an ad campaign in general and, in particular, the CGI’s narrative. This can help mediate the risk of unpredictability that comes with human influencers. Most importantly, CGIs can eliminate certain expenses, such as pricey flights.
CGIs can do everything human influencers can do, but better … or can they?
In case you don’t know, William Gibson is the prescient science fiction author who effectively coined the terms “the matrix” and “cyberspace” as we currently use them, way back in the early 1980s. He also predicted augmented reality applications. In his 2007 novel, Spook Country, a character has taken to creating “locative art” installations in the real world that can be viewed only through mobile devices that use the GPS grid to create a virtual overlay on top of the real world as recorded through the device. For example, the artist recreates the scene of River Phoenix’s death, complete with annotations, that can be seen when the viewing device is brought to the real-world location where Phoenix died and aimed at the spot where his body was found. A character in the book describes such locative art this way: “Spatially tagged hypermedia. The artist annotating every centimeter of a place, of every physical thing. Visible to all, on devices such as these.” Today, we simply call that “augmented reality”—or AR for short.
In this roundup, some of your favorite initialisms (AI, IP, TOS) come out to play while stories about government agencies and social media access call into question whether such access is a two-way street.
- There’s a wiki for terms of service agreements. (Arielle Pardes, Wired)
- Qualcomm introduces its first chip built for augmented and virtual reality. (Jacob Kastrenakes, The Verge)
- Microsoft’s HoloLens guides the blind through complicated buildings. (Rachel Metz, MIT Technology Review)
- 23andMe sues Ancestry over some very old intellectual property. (Megan Molteni, Wired)
- Law enforcement officials continue to push for more access to social media data. (Halley Freger, ABC News)
- YouTube stars criticize the platform for testing an algorithm at their expense. (Chris Foxx, BBC.com)
- Softback prepares to scale up its robotics business. (Parmy Olson, Forbes)
- PUBG files an infringement suit against Fortnite in South Korea. (Yuji Nakamura and Sam Kim, Bloomberg News)
- Apple introduces new controls to help users maintain screen-time/life balance. (Sarah Perez, TechCrunch)
- The city of Colorado Springs ventures briefly into a gray area as it blocks multiple users on social media accounts. (Anthony Prosceno/Tony Keith, KKTV 11News)
Niantic looks to the Potterverse for its next potential AR blockbuster, Instagram’s ToS don’t travel so well in Germany, Google gives VR and AR app developers a new tool, holograms may help our memories outlive us, and more!
The Internet of Things does not have to be Skynet to threaten us humans; perhaps tired of defeating carbon-based Go and chess masters, Google’s DeepMind pits its AI agents against each other; exactly when will AR and VR be fully embraced; and more …
Well before Pokémon Go burst onto the mobile gaming scene in July, we had written about some of the pitfalls associated with AR gaming. When the game netted some 45 million daily users in just a few weeks, we talked about Pokémon Go some more (potential liabilities and clickwrap enforcement challenges). But while the game’s popularity has begun to wane, the enthusiasm for augmented reality has likely just begun.